The good news is you can drive more traffic to your website using Pinterest.

More visits mean more opportunities to attract new clients, generate leads, and convert those leads to paying customers. If you’re a business owner and you want to boost your sales, then Pinterest is a good place to start. 84% of them use the platform as a tool to help them with their purchasing decisions. Over two billion searches – from dessert recipes to fashion accessories – are being made every month! And if your brand is not on the list, then you’re losing out on some really good opportunities to showcase your products or services and convert sales.įurthermore, a lot of these 'pinners' aren’t just saving pins for convenient bookmarking purposes. Unlike most social media platforms, Pinterest is being used by many as a search engine.

Why You Need to Be Using Pinterest for Business People Use Pinterest as a Search Engine Using Pinterest for business can help your brand soar, and we’re not exaggerating. So, before you sigh and think, 'Nah, that’s just a waste of time,' read this article first.

This underrated yet powerful platform has been helping businesses (who know how to use it) perform better. While the number of Pinterest’s monthly active users is only a fraction of Facebook's and Instagram's, it isn’t inferior in any way when it comes to sales conversion.

Pinterest business